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In Web Designing, have you ever wondered what makes Google a very successful web site? It’s not just its search engine, actually that came second. Wanna know the secret? It’s the design.

It’s simple, effective and direct to the point. Just look at how Google looks like and compare it with Yahoo or MSN. They have too much images, design and has a heavy background while Google only has its logo and the almighty search bar! Even now that Google has a very big company and a lot of other improvements… they DID NOT change the whole idea/theme of their site. What’s the only that’s new on Google?? Well, it’s just a minimal image, blue link texts at the top where it won’t bother your vision, good sized fonts and the same BIG WHITE SPACE AND THE ALMIGHTY GOOGLE SEARCH BAR!

Imagine that you’re a user visiting Google first time, what is your first impression? That’s right, it’s some kind search site… exposing the big search bar up front, it would make you want to try it and by then you would realize that it’s a very good search engine!

Now if you want your website to attract a lot of visitors, you have to work on your web design. It’s the first step of any profitable business or anything on the net. Make beautiful and most importantly a useful web design. Content comes second then SEO then back to web design if you want your visitors to stay. It’s a cycle and it’s pretty important to learn.

Here are some of the tips that would help you make a simple and useful web design.

Make it simple
I’m being redundant but its true, if you want people to stay on your website or make them “like” your web site then make your web design simple. Minimize the use of images, if you should, make it useful and have a purpose.

Use white space
One way to make a simple and comfortable to read web site is using white space. White space means spaces on your web elements. Don’t let them stick too close together, let your web design breathe. Don’t cram your contents in one look and don’t worry about making your web design too long way down… that’s what scroll bars are for!

Fast Loading Time
How? Make use of vector images and optimize your CSS. Use color codes and avoid making a big graphic background.

An ecommerce website can only be effective if the web designer has taken important elements into consideration. Usually, these elements are not all for making the website look pleasant. Rather, these elements make sure that the website can effectively deliver what a website should deliver, and that is to make sure that the website compliments the needs and wants of the users. These elements include, but not limited to content, usability, product display, upload and checkout time, item search. Here is a more detailed discussion of these web design tips.

Make sure that all the elements that you place in your website are aimed to achieve specific purposes. That is, all of the things you include in your website design is useful and not just add to the clutter in your website. And, in order for these things to be of effectively utilized, users should be able to easily navigate their way in your site. To help you achieve both, having a good shopping cart is a good start.

How you display your product in your website greatly affects people’s choice. That is why it is important for your products to become the center of people’s attention when they visit your site. Distribute them properly in the page and always put all the necessary information that customer would need, such as prices, detailed description and specification and, if applicable, promos that you offer for a certain product.

Do no make customers wait. Make sure that once they try to access your site, everything loads fast. That is why heavy images and media are not so advisable in making a site because it would make the loading slow. If your site loads slowly, this will surely irritate supposed-to-be customers because they would have to wait. Irritating them would mean that they would just abandon your site and look for other online stores that load much faster.

Always update whatever content you place in your website. This will give customers more reasons why they should visit your site. Stale or old content will just disappoint customers. That is why always make sure that you have something new to offer in your site.

When customers are already in your web site, make sure that your ecommerce web design makes it easy for customers to look for what they are searching. Also, you should give options to make the searching process become more refined.

Make the checkout process easy for customers. Do not make it complicated for them because it might be the reason why they will just abandon the purchasing process. According to research, about thirty percent of customers who abandon their shopping carts do so during the checkout time.